SABIIA - Sistema Aberto e Integrado de Informação em Agricultura (Sabiia)

Sankey, Lee; Hayes, Dermot J.; Clemens, Roxanne.

This study compared and analyzed actual 1989 production costs for representative regional feedlots in the U.S. The results show that grain-surplus regions have lower total costs and poorer feeding efficiencies. The analysis suggests that Iowa has a comparative advantage in producing heavily marbled beef required by the Japanese market. Southwestern states have an advantage in producing leaner beef and stand to benefit if U.S. consumers develop a taste for Select-quality beef.

Tipo: Journal Article

Palavras-chave: Cattle production; Cattle feeding; Beef industry location; Competitiveness; Agribusiness; Livestock Production/Industries.

Ano: 1993

URL: http://purl.umn.edu/62329

After the Ban: The Japanese Market for U.S. Beef

In the months following the reopening of the Japanese market to imports of U.S. beef on July 26, 2006, Japanese importers were unable to procure adequate supplies. This paper discusses reasons for early supply shortages and some of the policy and trade issues that will affect demand for U.S. beef in the short to medium term. The paper also discusses current marketing efforts for domestic and imported beef, new marketing technologies, and general consumer trends. The information presented in this paper includes on-site observations and data from meetings with Japanese importers and retailers and industry experts during market research in Tokyo and Osaka in November 2006.

COUNTRY OF ORIGIN AS A BRAND: THE CASE OF NEW ZEALAND LAMB

Palavras-chave: Age verification; Beef traceability; Food safety; Japan; Marketing; International Relations/Trade.

Ano: 2007

URL: http://purl.umn.edu/9376

Clemens, Roxanne; Babcock, Bruce A..

New Zealand has used country-of-origin labeling (COOL) as a "country brand" to differentiate New Zealand lamb in international markets and increase consumer awareness of this lamb as a high-quality imported product. The case of New Zealand lamb is especially interesting as an unsubsidized commodity product competing against subsidized lamb in some of the most competitive and sophisticated retail markets in the world. Given New Zealand's dependence on international markets, producers, processors, and exporters needed to develop strategies to create and maintain a strong positive image for their product. This paper explores the history of New Zealand lamb exports, the focus on quality and meeting consumer specifications, and differences in the use and...

Creating a Geographically Linked Brand for High-Quality Beef: A Case Study

Palavras-chave: Brand story; COOL; Country brand; Country of origin labeling; Lamb; Lamb exports; New Zealand; Marketing; International Relations/Trade.

Ano: 2004

URL: http://purl.umn.edu/18710

Clemens, Roxanne; Lawrence, John D.; Hayes, Dermot J.; Babcock, Bruce A..

Worldwide, a segment of consumers can afford to pay substantial price premiums for very high quality agricultural products with attributes those consumers value. At the same time, many U.S. farmers are producing these high-quality products but are not using market mechanisms that allow them to take fullest advantage of price premiums. This paper describes a pilot program developed to commercialize an origin-based collective brand for very high quality beef. We hypothesize that, if successful, the program would create potential for cattle producers to take fuller advantage of price premiums often captured elsewhere in the marketing channel. Specifically, the pilot program analyzed two mechanisms for differentiating and marketing very high quality beef: a...

GEOGRAPHICAL INDICATIONS AND PROPERTY RIGHTS: PROTECTING VALUE-ADDED AGRICULTURAL PRODUCTS PARTICIPATION

Palavras-chave: Certification mark; Collective brands; Consumer assurance; Geographic origin; Process verification; Marketing.

Ano: 2007

URL: http://purl.umn.edu/8509

Babcock, Bruce A.; Clemens, Roxanne.

Since 1992, the European Union has protected high-quality agricultural products based on geographical origin using designations of geographical indications (GIs). U.S. producers and processors can obtain a type of trademark called a certification mark, which provides similar protections to that of GIs but protects products only within the United States. In the current round of the World Trade Organization (WTO) negotiations, the European Union and other countries are seeking to expand protection through GIs. If they achieve the full range of protection they are seeking, many U.S. producers and processors could no longer use many product names currently treated as generic (e.g., feta cheese). This article describes and contrasts three systems of protecting...

KEEPING FARMERS ON THE LAND: ADDING VALUE IN AGRICULTURE IN THE VENETO REGION OF ITALY

Palavras-chave: Certification marks; Geographical indication; High-value agricultural products; Niche markets; Price premiums; Product differentiation; Property rights protection; Protection of Designations of Origin; Protection of Geographical Indication; Trademarks; Marketing; International Relations/Trade.

Ano: 2004

URL: http://purl.umn.edu/18715

Italy's relatively small area, high population density, and high land and labor costs have created the challenges of ensuring profitably for agricultural producers, slowing urban encroachment onto arable land, and keeping farm families on land that has been handed down within the families for generations. As part of the solution to these issues, the European Union is enacting policies to reduce producer dependence on direct subsidies while increasing the competitiveness of agricultural products and returns to producers, reinvigorating rural communities, and encouraging environmentally sound production methods. These regulations provide incentives for producers to add value to their products by obtaining legal recognition of typical products, participating...

MEAT TRACEABILITY AND CONSUMER ASSURANCE IN JAPAN

Palavras-chave: Agritourism; Geographical indications; Regional products; Reinvigorating rural communities; Traditional foods; Typical products; Community/Rural/Urban Development; Production Economics; Agribusiness.

Ano: 2004

URL: http://purl.umn.edu/18706

Japanese consumers are sophisticated, highly conscious of food quality and safety, and willing to pay for attributes they believe define a high-quality, safe product. A recent series of domestic and international food safety crises have elevated the importance of meat safety among Japanese consumers. The Japanese government and food industry are implementing new policies and systems intended to assure consumers that the food supply is safe and wholesome. Given that these systems tend to focus heavily on consumer assurance programs and traceability, this paper examines the demand for such programs from the perspective of Japanese meat importers, processors, and retailers. The paper discusses Japan's recent history of food safety crises, some of the consumer...

Mexico's Changing Pork Sector: The Forces of Domestic and International Market Demand

Palavras-chave: Consumer assurance programs; Food safety; Japan; Product differentiation; Red meat exports; Traceability; Food Consumption/Nutrition/Food Safety; International Relations/Trade.

Ano: 2003

URL: http://purl.umn.edu/18711

Batres-Marquez, S. Patricia; Clemens, Roxanne; Jensen, Helen H..

Tipo: Journal Article

Palavras-chave: International Relations/Trade; Livestock Production/Industries; Q13; Q18.

Ano: 2007

URL: http://purl.umn.edu/94440

Steady Supplies or Stockpiles? Demand for Corn-Based Distillers Grains by the U.S. Beef Industry

Clemens, Roxanne; Babcock, Bruce A..

The projected expansion in U.S. corn-based ethanol production over the next several years has created concern that large surpluses of distillers grains may result. Most of the distillers grains currently being produced are consumed by the domestic livestock and poultry industries, especially the beef industry. A recent study by the Center for Agricultural and Rural Development projects that the U.S. ethanol industry could produce between 40 million and 88 million metric tons of distillers grains (dry matter basis) per year by 2011. The proportion of these distillers grains that would need to be consumed by the beef industry to prevent surpluses poses questions about how much distillers grains can be included in beef rations, the effects of feeding...

The Changing Structure of Pork Trade, Production, and Processing in Mexico

Palavras-chave: Beef feeding trials; Beef quality; Distillers dried grains; Ethanol co-products; Agribusiness; Livestock Production/Industries; Resource /Energy Economics and Policy.

Ano: 2008

URL: http://purl.umn.edu/6051

Batres-Marquez, S. Patricia; Clemens, Roxanne; Jensen, Helen H..

The structure of the pork production, slaughter, and processing sectors in Mexico has changed significantly since implementation of the North American Free Trade Agreement (NAFTA) and with rising income and increased urbanization. Today, Mexico's pork industry has become more integrated and achieved greater production efficiencies in response to increasing demand for better product quality and stricter sanitary practices in production and processing pork for both the domestic market and for export. However, despite these improvements Mexico's pork industry has not kept up with the rising domestic demand, and Mexico has become an increasingly important market for the United States. A key to the development of increased trade in both live animals and pork...

The Chinese Market for U.S. Pork Exports

Palavras-chave: Live hogs and pork trade; Mexico; NAFTA; Pork industry; Pork slaughter; TIF plants; Industrial Organization; Marketing; Agribusiness; International Relations/Trade.

Ano: 2006

URL: http://purl.umn.edu/18713

Hayes, Dermot J.; Clemens, Roxanne.

The Market for U.S. Meat Exports in Eastern Canada

Palavras-chave: International Relations/Trade; Livestock Production/Industries.

Ano: 1997

URL: http://purl.umn.edu/18304

Hayes, Dermot J.; Clemens, Roxanne.

The Recent International and Regulatory Decisions about Geographical Indications

Palavras-chave: International Relations/Trade; Livestock Production/Industries.

Ano: 1999

URL: http://purl.umn.edu/18414

Marette, Stephan; Clemens, Roxanne; Babcock, Bruce A..

As worldwide consumer demand for high-quality products and for information about these products increases, labels and geographical indications (GIs) can serve to signal quality traits to consumers. However, GI systems among countries are not homogeneous and can be used as trade barriers against competition. Philosophical differences between the European Union and the United States about how GIs should be registered and protected led to the formation of a WTO dispute settlement panel. In this paper we discuss the issues behind the dispute, the World Trade Organization (WTO) panel decision, and the EU response to the panel decision leading to the new Regulation 510/2006. Given the potential for GI labels to supply consumer information, context is provided...

WHY CAN'T U.S. BEEF COMPETE IN THE EUROPEAN UNION?

Palavras-chave: Geographical indications; Product labels; Trade barriers; International Relations/Trade.

Ano: 2007

URL: http://purl.umn.edu/18697

Clemens, Roxanne; Babcock, Bruce A..

The stringent guidelines for producing, harvesting, and shipping certified non-hormone treated beef for the European Union create additional costs that greatly reduce the competitiveness of U.S. beef. What had once been a large market for beef variety meats and then a niche market for non-treated beef has all but vanished because the E.U. hormone ban and regulations for producing and certifying non-treated beef have made U.S. product too expensive to export. Some producers continue to obtain U.S. Department of Agriculture certification for their non-hormone treated beef, but most are selling their fully traceable, certified cattle into the domestic natural beef market at no additional premium compared with cattle verified as non-treated via a...

WHY CAN'T VIDALIA ONIONS BE GROWN IN IOWA? DEVELOPING A BRANDED AGRICULTURAL PRODUCT

Palavras-chave: Beef hormone ban; E.U. enlargement; Natural beef; NHTC program; Non-hormone treated beef; Retaliatory tariffs; Traceability; International Relations/Trade.

Ano: 2002

URL: http://purl.umn.edu/18712

Declining grain prices, cyclical livestock prices, changing consumer preferences, and intense international competition for agricultural commodity markets have created a need for alternative production and marketing strategies. Iowa producers striving to break away from commodity production and to develop more lucrative value-added and niche markets must figure out how to increase both the consumer appeal and economic value of their products. Even if mild, sweet spring onions were a major cash crop in Iowa, producers could not market them as Vidalia onions. A legislated geographical limitation on supply is part of the success of Vidalia onions as an internationally recognized, branded product that can command a price premium in supermarkets across the...